Case Studies

c6o5i1v_400x400The Minerva team delivered great success for the company and the science we represent at the Euro Science Open Forum (ESOF) in Manchester this summer.

Not only did we create a stand that was buzzing throughout the event for our lead knowledge transfer project CommBeBiz, but also staged two highly successful events – won through a highly competitive process prior to ESOF – for early stage European researchers and our project I.Family.

Alongside Minerva-based activities, our director Rhonda Smith helped to design and deliver an engaging and impactful workshop on Science Communication, on behalf of the European Commission, for 180+ Co-ordinators of European projects – working on topics as diverse as space to cruise ship collisions, farmed animal welfare to personalised medicine. You can find links to presentations from the day here.

Nanotechnology to improve cancer treatment, insect protein for farmed animals and mapping Mercury held our standing-room-only audience in thrall as an MP, a Research Director and a science journalist gave presentation advice to three Early Stage researchers. The session highlighted the need for clear, concise communication when relating scientific research to the media or the public – a key part of Minerva’s scope and expertise.

The I.Family session asked the question: what is mindfulness and how does it affect our everyday health choices? Three experts from the project, which focuses on healthy lifestyles for families, carried out three mini-sessions on different aspects of health behaviour. Questions were also taken from the audience and ably answered by both the project partners and members of the Minerva team.

What kept visitors to our CommBeBiz stand entertained and coming back? Who would have guessed the skateboard on the stand was made of Chilean fishing nets, or that the espresso cup was recycled used coffee grounds, or the protein bars were made with cricket flour? Whichever caught their attention, attendees leapt at the chance to fill out our quiz on surprising materials in everyday objects, and leave their details so they could keep in touch with the project.

Overall the Minerva team contributed hugely to ESOF 2016, sharing our expertise in several different areas across the conference. Bring on Toulouse 2018!